Kia EV3 aims for mass appeal with best-in-class range, pricing


Kia has unveiled the EV3, its latest electric vehicle, in an effort to appeal to a wider audience and promote the widespread adoption of electric vehicles. The EV3, a subcompact electric sport utility vehicle, is designed for city driving and boasts a range of up to 600 km according to the Worldwide Harmonized Light Vehicle Test Procedure (WLTP). Equipped with a front-wheel-drive motor delivering 150 kilowatts of power, the EV3 is positioned as an entry-level model in Kia's EV lineup. Kia CEO Song Ho-sung has stated that the EV3 is expected to be priced between $35,000 and $50,000, offering two battery capacities: a Long Range model with a certified range of 501 km per charge and a Standard model with a range of 350 km. The vehicle features cutting-edge convenience technology, including the Kia AI Assistant and a spacious interior with advanced features. Kia aims for ambitious global annual sales of 200,000 units and plans to commence sales in Korea in July 2024, followed by a global rollout in 2025. Additionally, the EV3 will offer a GT Line variant with unique design elements and advanced shock absorbers for a smoother ride.


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