South Korean food company Samyang Roundsquare, formerly known as Samyang Foods Group, pleasantly surprised a young girl from Texas who gained popularity on TikTok after receiving a multi-pack of Buldak Carbonara Ramen as a birthday present. Adalynn Sofia's emotional response to the spicy noodles went viral on TikTok, accumulating nearly 100 million views and 10 million likes since it was shared in early April. In a display of gratitude, Samyang Roundsquare organized a special event for Adalynn at her home, featuring a bright pink van adorned in the brand's signature color, accompanied by the brand's mascot, delivering 150 boxes of Buldak Carbonara Ramen, totaling around 1,000 individual packets. The company's official statement expressed their intention to reciprocate Adalynn's affection for their product, emphasizing their dedication to engaging with their fanbase and bringing them more joy. The event, documented in a video posted on social media, quickly gained traction, garnering 14 million views and 2.7 million likes within 22 hours. The heartwarming footage captured Adalynn's initial confusion turning into tears of happiness as she embraced the noodle-themed van and the large Hochi mascot. The event culminated in a ramen party for Adalynn and her family, who sported ramen-themed T-shirts. Notably, the Korean food giant's Buldak products, including Buldak Carbonara Ramen, are distributed to over 40 countries, and in 2022, Samyang Roundsquare achieved the milestone of being the first Korean food company to reach $400 million in exports.
South Korean food company Samyang Roundsquare, formerly known as Samyang Foods Group, pleasantly surprised a young girl from Texas who gained popularity on TikTok after receiving a multi-pack of Buldak Carbonara Ramen as a birthday present. Adalynn Sofia's emotional response to the spicy noodles went viral on TikTok, accumulating nearly 100 million views and 10 million likes since it was shared in early April. In a display of gratitude, Samyang Roundsquare organized a special event for Adalynn at her home, featuring a bright pink van adorned in the brand's signature color, accompanied by the brand's mascot, delivering 150 boxes of Buldak Carbonara Ramen, totaling around 1,000 individual packets. The company's official statement expressed their intention to reciprocate Adalynn's affection for their product, emphasizing their dedication to engaging with their fanbase and bringing them more joy. The event, documented in a video posted on social media, quickly gained traction, garnering 14 million views and 2.7 million likes within 22 hours. The heartwarming footage captured Adalynn's initial confusion turning into tears of happiness as she embraced the noodle-themed van and the large Hochi mascot. The event culminated in a ramen party for Adalynn and her family, who sported ramen-themed T-shirts. Notably, the Korean food giant's Buldak products, including Buldak Carbonara Ramen, are distributed to over 40 countries, and in 2022, Samyang Roundsquare achieved the milestone of being the first Korean food company to reach $400 million in exports.