[HIT Forum] Honing diplomatic skill of businesses


Korean firms are being advised to adopt the skills and mindset of diplomats to protect their interests and address the challenges posed by geopolitical risks in overseas markets. This involves understanding and adapting to rapidly changing regulations and embracing the reshaping of global supply chains due to factors such as protectionism and technological advancements. The importance of business diplomacy and lobbying, particularly in the US market, was emphasized as a crucial strategy for Korean companies to navigate complex regulatory environments and influence policy decisions. The forum highlighted the need for Korean firms to enhance their government relations and external communications capabilities to effectively influence laws and mitigate regulatory risks in foreign markets. It also stressed the significance of long-term commitment and investment in lobbying efforts, both at the federal and state levels, to compete with global peers in government relations. Additionally, the importance of prioritizing local-level engagement and adopting a long-term perspective in lobbying activities was underscored as essential for Korean companies operating in international markets. Overall, the discussions emphasized the evolving role of diplomacy in the economic interests of Korean firms, especially in the face of geopolitical uncertainties and the need to navigate complex regulatory environments in foreign markets.


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